The bid decision
Should my company bid on this RFP?
The short answer
Bid only when three things are true at once: you can satisfy every mandatory requirement in the document, you can produce the evidence the evaluation actually awards points for, and the contract is still worth having after you price the delivery risk. If any one of those fails, the answer is no, and it costs far less to learn that today than on submission day.
The order matters. Most teams argue about win themes for a week and then discover on day six that they are not registered, not licensed for the classification, or cannot make a mandatory site visit. Run the disqualifiers first. Everything else is a waste of hours until they pass.
On this page
Run the disqualifiers before anything else
A disqualifier is any requirement that makes your response impossible or unacceptable no matter how good your writing is. These are not judgment calls, and they are not negotiable after the deadline. Find them in the first hour, not the first week.
Answer each one from the current official document, not from a bid-alert email, an aggregator summary, or your memory of a similar solicitation last year. A single unresolved date, license, or registration is enough to end the pursuit.
- Can you actually meet the submission deadline, including any mandatory pre-bid conference or site visit already past?
- Do you hold every required license, registration, certification, and insurance limit today — not after a 30-day application?
- Can you legally and physically perform the whole scope, including any geographic or staffing requirement?
- Can you produce the required references, financial statements, bonds, and signed forms in the format demanded?
- Is there anything in the terms and conditions your company will not sign?
Score fit against what is actually scored
Once the gates pass, stop scoring your enthusiasm and start scoring the evaluation sheet. Public solicitations usually publish how points are allocated. If a category is worth 40 percent of the score, your evidence for that category is worth 40 percent of your attention.
Score evidence, not intent. “We could do this” is a zero. “We did this for a comparable public agency, here is the contract number and the reference who will answer the phone” is full marks. The gap between those two sentences is where most losses live.
- Scope match to work you have already delivered and can name
- Public-sector references the buyer will accept and can verify
- Named, available staff who meet any stated minimum experience
- A price position you can hold without eroding the margin
- Time: enough calendar to write, review, price, and sign before the deadline
Price the pursuit, not just the contract
A response you can win can still be a bad business decision. Count the hours the response will consume across proposal, technical, pricing, executive, and partner time, then compare that number to the realistic margin on the work and to what those hours would earn on delivery for an existing client.
Small firms rarely lose money on a bad bid because they lost. They lose money because three profitable weeks disappeared into a response that was never competitive.
Write the decision down and give it an owner
Record the verdict, the date, the assumptions, the unresolved questions, and one named person accountable for the outcome. A written decision is what lets you review the call later and improve it. An unwritten decision becomes a story about bad luck.
Use three verdicts, not two. Bid and no-bid leave nowhere to put the honest answer, which is usually “not yet.” A verify verdict with a deadline and an owner keeps a live pursuit from drifting into an accidental submission.
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Bid / no-bid scoring worksheet
Answer from the current official solicitation. Any disqualifier marked “No” returns a no-bid regardless of the fit score, because a disqualifier is not something a strong response can outweigh.
Step 1 · Disqualifiers
Any “No” stops the pursuitThese are pass or fail. They are not scored, they cannot be offset by a strong narrative, and every one of them is findable on day one.
Step 2 · Weighted fit
100 points availableScore the evidence you can produce, not the intention you have. “Thin” means you could assert it but not document it.
Weight 20
Weight 18
Weight 15
Weight 15
Weight 12
Weight 10
Weight 10
Answer every row before treating this as a decision.
Unknown disqualifiers are the most expensive rows on this page. Assign each one an owner and a cutoff before any writing starts.
- Unresolved: Every mandatory date is still reachable
- Unresolved: You hold the required licenses, registrations, and certifications today
- Unresolved: You can legally and physically perform the entire scope
- Unresolved: You can produce every required document in the required format
- Unresolved: Your company will sign the proposed contract terms
- Unresolved: You are working from the buyer's official documents and current addenda
Your answers stay in this browser. When limited analytics is configured, only the aggregate Bid, Verify, or No-bid result is recorded with a random per-tab identifier — never your answers, the opportunity name, or any contact details. See the Privacy Policy. This worksheet does not verify eligibility, confirm responsiveness, or predict an award.
bid/no-bid decision
What procurement people call this
Procurement and proposal teams call this a bid/no-bid decision, and the formal version is often run as a gate review before any writing starts. If you search that phrase you will find capture-management material written for firms with a dedicated proposal desk.
The underlying logic is the same at two people or two hundred: eliminate on hard requirements, score on evidence, price the effort, and record who decided. The difference is only how much process you wrap around it.
Verified September 1, 2026
Check these before you act
Statutes, manuals, and portals change, and the current solicitation always controls over anything written here.
Related questions
What score should make us bid?
There is no universal number. Set your own threshold from your own history: look at the last ten pursuits, score them retroactively, and find the level below which you have never won. Use that as your floor and raise it if you are capacity-constrained.
Is a low score ever worth bidding anyway?
Sometimes, but only for a stated reason you write down — entering a target agency, qualifying for a future vehicle, or supporting a partner. Call it what it is, cap the hours, and do not pretend it was a fit decision.
Who should own the final call?
One person with authority over both the proposal budget and the delivery risk. Contributors can score, but a decision owned by a committee is a decision nobody reviews afterward.
How early can we make this call?
Usually within an hour of getting the official documents. Disqualifiers are almost always findable on day one, which is exactly why they should be checked on day one.
Where to go next
Go deeper
Government contract bid/no-bid checklistThe longer framework behind this worksheet: hard gates, evidence tests, and how to keep verify from becoming drift.
See the proof
Annotated sample decision memoA fictional worked example showing how a Chase, Verify, or Pass call is written down and sourced.
If you want help
$199 Bid-Fit AuditOne identified California opportunity reviewed against its official documents.
This page is general business information, not legal, procurement, certification, tax, or compliance advice. The current official solicitation, its addenda, and the buyer’s instructions control.
One opportunity, one written decision
Want a second pair of eyes on one live opportunity?
The $199 Bid-Fit Audit reviews one identified California state, local, utility, education, or special district opportunity against its official documents and returns a written Chase, Verify, or Pass recommendation with the open questions named.
Keep going
Other questions from the same week.
Reading the document
How do I find the mandatory requirements in a 100-page RFP?
Extract every mandatory requirement from a long solicitation with a keyword sweep, a numbered requirement list, and a compliance matrix you can hand to a writer.
Pursuit economics
How much does it cost to respond to a government RFP?
Price a bid response in hours, not vibes. A worked cost model for a small firm, plus the break-even math that tells you when to walk away.
Competitive read
Is this bid written for the company that already has it?
Read a solicitation for signals that the requirements were shaped around one vendor, and learn which signals are worth a question, a protest, or a pass.